SIMPLIFIED MARKETING PERSONALIZATION WITH PUBLITRAC

The personalization module allows you to easily adapt the content of your emails or your website to your audience. You will be able to send the right message to the right person and most importantly, at the right time.

Personnalisation

Optimize your email marketing

Target, personalize, and measure your campaigns.

Target, personalize, perform

Adapt the content of your campaigns with your client’s demographic profile, behaviors and interests.

Flexibility and efficiency

Personalize your email. For example, the email can be sent on behalf of a salesperson, a branch director or a customer service employee. Personalize your email signature by adding the name, contact information, and the employee’s photo for a more complete experience. Responses to the email will go directly to the sender’s inbox.

Dynamic content in a few clicks

Dynamic content allows you to automatically adapt your email content based on the user’s profile. From one template, you can display product A or product B, thus allowing you to send the right message to the right person within one campaign.

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