PUBLITRAC, A MANAGEMENT, COMMUNICATION AND AUTOMATION SOFTWARE
SIMPLIFIED RELATIONAL MARKETING WITH PUBLITRAC
Manage all of your relational marketing efforts from a single tool. PUBLITRAC allows you to increase customer acquisition, loyalty and retention in just a few campaigns.
To have a clear vision and feed your strategies, you need to centralize all your information sources and keep everything up-to-date. Our tool help you do exactly that.
Improve your customer knowledge by getting a complete real-time customer profile for all of your active contacts as well as for your anonymous visitors.
Segment your database and create lists based on your leads' attributes, interest and behaviour. What's left is sending the right message to the right customer at the right time.
Take your email marketing to another level thanks to the three levels of customization offered by the platform. There are as many possibilities as there are customers.
Increase the effectiveness and the ROI of your campaigns with automation. Create scenario types and stimulate client groups based on their behavior.
SCORING AND PROSPECTS
Automatically assign the most qualified leads to your sales team thanks to the scoring tool which gives a score based on the behaviors of your leads and contacts.
Our platform offers a simple and flexible solutions allowing marketers to be autonomous when it comes to their email campaign and landing pages.
Quickly and easily measure the performance of your campaigns with analytical tables and graphs available in the interface. All that remains is to test and optimize.
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